YarraBUG
Step away from the car: Auckland and Sydney
Highlights from Jess's keynote at the 2017 Australian Walking and Cycling Conference: how the "Trojan horse of fun" and advertising know-how can get more people riding bikes in the City of Sydney.
Episode notes
From YarraBUG, as published with the episode.
Continuing on from last fortnights program, here's more three segments from Radio Adelaide series Step Away From The Car, produced by Nicky Page and recorded with people involved with 2017 Australian Walking and Cycling Conference.
The Trojan Horse of Fun: What happens when you take the dark arts of advertising and develop “collective impact” programs to encourage and support cycling in the City of Sydney? Jess Miller has been finding out, in her work as Program Director with Republic of Everyone and especially as part of Clover Moore’s Independent team on the Sydney City Council.... Jess was keynote speaker at the Australian Walking and Cycling Conference and you can hear highlights on today’s episode of Step Away From the Car.
In this episode
Nicky Page
Producer, Radio Adelaide
YarraBUG
Show, 3CR Community Radio